Hello.
I'm Say.

Hello.
I'm Say.

Hello.
I'm Say.

Hello.
I'm Say.

Product design leader, educator, pixel-mover,
former head of design at WordPress.com.

Product design leader, educator, pixel-mover, former head of design at WordPress.com

Product design leader, educator, pixel-mover, former head of design at WordPress.com

I'm a New York-based product design director with over fifteen years of experience in interface architecture, user experience, and interface design, dedicated to optimizing customer experiences across digital platforms.

I've had the pleasure to collaborate with the fabulous people at

Awards

2015 CRYSTAL APPLE • Danone Aptamil, ilk1000adım Website / Product Websites & Microsites / Bronze • Danone Aptamil, ilk1000adım Website / Mobile Websites / Bronze • Danone Aptamil, Step by Step To Sleep / Mobile Applications / Bronze THE STEVIES INTERNATIONAL BUSINESS AWARDS • Danone Aptamil, ilk1000adım Website / Marketing Campaign Of The Year / Packaged Food, Silver – Food&Beverage Websites, Gold • Ülker Caramio, Yazarsam Reklam Olur / Food&Beverage, Bronze MIXX AWARDS • Ülker Caramio, Yazarsam Reklam Olur / Online-Offline Integration, Gold 2014 W3 AWARDS • Coca-Cola, I Wonder Website / Website Features, Microsite Branding, General Website Categories, Silver THE STEVIES INTERNATIONAL BUSINESS AWARDS • ActiveX, Germ Hunt Facebook Game / Games, Gold • Artema, Switch ON/OFF / Marketing, Gold • Coca-Cola, I Wonder Website / Food&Beverage Website, Best Home-Welcome Page, Gold – Best Overall Website, Silver 2013 CRYSTAL APPLE • Pegasus Airlines, Turistof Kolomb Microsite / Websites Microsites, Gold THE STEVIES INTERNATIONAL BUSINESS AWARDS • Molped, I Don’t Want This Facebook Application / Social Media Focused Communications, Silver 2012 MIXX AWARDS • Pegasus Airlines, What’s Behind The Scenes at flypgs.com Microsite / Microsites, Gold CRYSTAL APPLE • Studio Nommo, Wallpaper Ad’s / Press, Silver • Dinamo FM, Rhythm Of Internet / Rich Media Banners, Bronze • GQ Magazine, GQ-R Nudifier Glasses / Direct Marketing, Product Microsites, Gold MIXX AWARDS • GQ Magazine, GQ-R Nudifier Glasses / Experimental & Innovative, Silver GOLDEN SPIDER • İKSV (İstanbul Foundation for Culture And Arts) Website / Events,Culture and Arts, Bronze • Salon İKSV Website / Events,Culture and Arts, Silver 2011 GOLDEN SPIDER • Eczacıbaşı, Career Test Drive/ Career Microsites, Silver • Filmor, Mor Çatı Website/ Social Responsibility Microsites, Silver *Crystal Apple is a Turkish Association of Advertising Agencies organization and Turkey’s first and the most prestigious creativity contest. Golden Spider is Turkey’s first and only independent, highly prestigious web awards organization.

Exhibitions

A PIECE OF OUTSIDE (Typography Photography, Solo Exhibition) 2013 Milk Gallery, İstanbul | 2015 Capitol AVM, İstanbul | 2015 Coffee Festival, İstanbul DESIGN ALATURCA (Art Exhibition, Participant) 2010 Paul Kasmin Gallery, İstanbul HOME (Short Movie, Director) 2007 IF İstanbul Film Festival ’07 | 2007 Turkish Cinema in Cannes Shorts Selection, Cannes | 2008 CIGE (China International Gallery Exposition, China HELP ME (Video Art, Director) 2005 Roxy Videoartimuzik, Istanbul

Awards

2015 CRYSTAL APPLE • Danone Aptamil, ilk1000adım Website / Product Websites & Microsites / Bronze • Danone Aptamil, ilk1000adım Website / Mobile Websites / Bronze • Danone Aptamil, Step by Step To Sleep / Mobile Applications / Bronze THE STEVIES INTERNATIONAL BUSINESS AWARDS • Danone Aptamil, ilk1000adım Website / Marketing Campaign Of The Year / Packaged Food, Silver – Food&Beverage Websites, Gold • Ülker Caramio, Yazarsam Reklam Olur / Food&Beverage, Bronze MIXX AWARDS • Ülker Caramio, Yazarsam Reklam Olur / Online-Offline Integration, Gold 2014 W3 AWARDS • Coca-Cola, I Wonder Website / Website Features, Microsite Branding, General Website Categories, Silver THE STEVIES INTERNATIONAL BUSINESS AWARDS • ActiveX, Germ Hunt Facebook Game / Games, Gold • Artema, Switch ON/OFF / Marketing, Gold • Coca-Cola, I Wonder Website / Food&Beverage Website, Best Home-Welcome Page, Gold – Best Overall Website, Silver 2013 CRYSTAL APPLE • Pegasus Airlines, Turistof Kolomb Microsite / Websites Microsites, Gold THE STEVIES INTERNATIONAL BUSINESS AWARDS • Molped, I Don’t Want This Facebook Application / Social Media Focused Communications, Silver 2012 MIXX AWARDS • Pegasus Airlines, What’s Behind The Scenes at flypgs.com Microsite / Microsites, Gold CRYSTAL APPLE • Studio Nommo, Wallpaper Ad’s / Press, Silver • Dinamo FM, Rhythm Of Internet / Rich Media Banners, Bronze • GQ Magazine, GQ-R Nudifier Glasses / Direct Marketing, Product Microsites, Gold MIXX AWARDS • GQ Magazine, GQ-R Nudifier Glasses / Experimental & Innovative, Silver GOLDEN SPIDER • İKSV (İstanbul Foundation for Culture And Arts) Website / Events,Culture and Arts, Bronze • Salon İKSV Website / Events,Culture and Arts, Silver 2011 GOLDEN SPIDER • Eczacıbaşı, Career Test Drive/ Career Microsites, Silver • Filmor, Mor Çatı Website/ Social Responsibility Microsites, Silver *Crystal Apple is a Turkish Association of Advertising Agencies organization and Turkey’s first and the most prestigious creativity contest. Golden Spider is Turkey’s first and only independent, highly prestigious web awards organization.

Exhibitions

A PIECE OF OUTSIDE (Typography Photography, Solo Exhibition) 2013 Milk Gallery, İstanbul | 2015 Capitol AVM, İstanbul | 2015 Coffee Festival, İstanbul DESIGN ALATURCA (Art Exhibition, Participant) 2010 Paul Kasmin Gallery, İstanbul HOME (Short Movie, Director) 2007 IF İstanbul Film Festival ’07 | 2007 Turkish Cinema in Cannes Shorts Selection, Cannes | 2008 CIGE (China International Gallery Exposition, China HELP ME (Video Art, Director) 2005 Roxy Videoartimuzik, Istanbul

Awards

2015 CRYSTAL APPLE • Danone Aptamil, ilk1000adım Website / Product Websites & Microsites / Bronze • Danone Aptamil, ilk1000adım Website / Mobile Websites / Bronze • Danone Aptamil, Step by Step To Sleep / Mobile Applications / Bronze THE STEVIES INTERNATIONAL BUSINESS AWARDS • Danone Aptamil, ilk1000adım Website / Marketing Campaign Of The Year / Packaged Food, Silver – Food&Beverage Websites, Gold • Ülker Caramio, Yazarsam Reklam Olur / Food&Beverage, Bronze MIXX AWARDS • Ülker Caramio, Yazarsam Reklam Olur / Online-Offline Integration, Gold 2014 W3 AWARDS • Coca-Cola, I Wonder Website / Website Features, Microsite Branding, General Website Categories, Silver THE STEVIES INTERNATIONAL BUSINESS AWARDS • ActiveX, Germ Hunt Facebook Game / Games, Gold • Artema, Switch ON/OFF / Marketing, Gold • Coca-Cola, I Wonder Website / Food&Beverage Website, Best Home-Welcome Page, Gold – Best Overall Website, Silver 2013 CRYSTAL APPLE • Pegasus Airlines, Turistof Kolomb Microsite / Websites Microsites, Gold THE STEVIES INTERNATIONAL BUSINESS AWARDS • Molped, I Don’t Want This Facebook Application / Social Media Focused Communications, Silver 2012 MIXX AWARDS • Pegasus Airlines, What’s Behind The Scenes at flypgs.com Microsite / Microsites, Gold CRYSTAL APPLE • Studio Nommo, Wallpaper Ad’s / Press, Silver • Dinamo FM, Rhythm Of Internet / Rich Media Banners, Bronze • GQ Magazine, GQ-R Nudifier Glasses / Direct Marketing, Product Microsites, Gold MIXX AWARDS • GQ Magazine, GQ-R Nudifier Glasses / Experimental & Innovative, Silver GOLDEN SPIDER • İKSV (İstanbul Foundation for Culture And Arts) Website / Events,Culture and Arts, Bronze • Salon İKSV Website / Events,Culture and Arts, Silver 2011 GOLDEN SPIDER • Eczacıbaşı, Career Test Drive/ Career Microsites, Silver • Filmor, Mor Çatı Website/ Social Responsibility Microsites, Silver *Crystal Apple is a Turkish Association of Advertising Agencies organization and Turkey’s first and the most prestigious creativity contest. Golden Spider is Turkey’s first and only independent, highly prestigious web awards organization.

Exhibitions

A PIECE OF OUTSIDE (Typography Photography, Solo Exhibition) 2013 Milk Gallery, İstanbul | 2015 Capitol AVM, İstanbul | 2015 Coffee Festival, İstanbul DESIGN ALATURCA (Art Exhibition, Participant) 2010 Paul Kasmin Gallery, İstanbul HOME (Short Movie, Director) 2007 IF İstanbul Film Festival ’07 | 2007 Turkish Cinema in Cannes Shorts Selection, Cannes | 2008 CIGE (China International Gallery Exposition, China HELP ME (Video Art, Director) 2005 Roxy Videoartimuzik, Istanbul

Awards

2015 CRYSTAL APPLE • Danone Aptamil, ilk1000adım Website / Product Websites & Microsites / Bronze • Danone Aptamil, ilk1000adım Website / Mobile Websites / Bronze • Danone Aptamil, Step by Step To Sleep / Mobile Applications / Bronze THE STEVIES INTERNATIONAL BUSINESS AWARDS • Danone Aptamil, ilk1000adım Website / Marketing Campaign Of The Year / Packaged Food, Silver – Food&Beverage Websites, Gold • Ülker Caramio, Yazarsam Reklam Olur / Food&Beverage, Bronze MIXX AWARDS • Ülker Caramio, Yazarsam Reklam Olur / Online-Offline Integration, Gold 2014 W3 AWARDS • Coca-Cola, I Wonder Website / Website Features, Microsite Branding, General Website Categories, Silver THE STEVIES INTERNATIONAL BUSINESS AWARDS • ActiveX, Germ Hunt Facebook Game / Games, Gold • Artema, Switch ON/OFF / Marketing, Gold • Coca-Cola, I Wonder Website / Food&Beverage Website, Best Home-Welcome Page, Gold – Best Overall Website, Silver 2013 CRYSTAL APPLE • Pegasus Airlines, Turistof Kolomb Microsite / Websites Microsites, Gold THE STEVIES INTERNATIONAL BUSINESS AWARDS • Molped, I Don’t Want This Facebook Application / Social Media Focused Communications, Silver 2012 MIXX AWARDS • Pegasus Airlines, What’s Behind The Scenes at flypgs.com Microsite / Microsites, Gold CRYSTAL APPLE • Studio Nommo, Wallpaper Ad’s / Press, Silver • Dinamo FM, Rhythm Of Internet / Rich Media Banners, Bronze • GQ Magazine, GQ-R Nudifier Glasses / Direct Marketing, Product Microsites, Gold MIXX AWARDS • GQ Magazine, GQ-R Nudifier Glasses / Experimental & Innovative, Silver GOLDEN SPIDER • İKSV (İstanbul Foundation for Culture And Arts) Website / Events,Culture and Arts, Bronze • Salon İKSV Website / Events,Culture and Arts, Silver 2011 GOLDEN SPIDER • Eczacıbaşı, Career Test Drive/ Career Microsites, Silver • Filmor, Mor Çatı Website/ Social Responsibility Microsites, Silver *Crystal Apple is a Turkish Association of Advertising Agencies organization and Turkey’s first and the most prestigious creativity contest. Golden Spider is Turkey’s first and only independent, highly prestigious web awards organization.

Exhibitions

A PIECE OF OUTSIDE (Typography Photography, Solo Exhibition) 2013 Milk Gallery, İstanbul | 2015 Capitol AVM, İstanbul | 2015 Coffee Festival, İstanbul DESIGN ALATURCA (Art Exhibition, Participant) 2010 Paul Kasmin Gallery, İstanbul HOME (Short Movie, Director) 2007 IF İstanbul Film Festival ’07 | 2007 Turkish Cinema in Cannes Shorts Selection, Cannes | 2008 CIGE (China International Gallery Exposition, China HELP ME (Video Art, Director) 2005 Roxy Videoartimuzik, Istanbul

Contact

I help navigate
design challenges.

I help navigate
design challenges.

I help navigate design challenges.

I help navigate
design challenges.

Unlock the potential of your digital product with a fresh perspective on customer experience. I offer consultancy sessions crafted to guide you towards exceptional outcomes, ensuring measurable business growth, increased user satisfaction, and a competitive edge in the market.

Schedule an intro call

I collaborate with
product teams.

I collaborate with
product teams.

I collaborate with product teams.

I collaborate with
product teams.

I seamlessly integrate into your product teams to provide strategic design leadership or help scale your team towards specific goals we set together. By aligning design strategy with your business objectives, I help drive innovation, accelerate product development, and deliver solutions that enhance user engagement and market success.

Request a quote

I help designers
scale and lead.

I help designers
scale and lead.

I help designers
scale and lead.

I help designers
scale and lead.

I provide targeted coaching and mentorship for product designers and new leads to foster continuous growth and development.
My goal is to help designers build confidence in their skills, step into leadership roles, and make design decisions that truly make a difference. Together, we’ll create stronger teams and achieve results that matter for your business.

Schedule an intro call

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